In a world filled with the constant noise of social media, news, and competing media, making a genuine connection based on the values of your work and community can be challenging. To establish a strong foundation for your work, focus on effective communication tailored to various audiences. Know your field through key resources, research institutions, and funders aligning with your work. Develop a compelling artist's statement and concise bio, maintain an updated CV and website, build an active social media presence, and maintain an email list to keep your audience informed. These steps ensure your work is not only created but also recognized and appreciated.

Developing and maintaining an active email list is a crucial strategy for keeping your audience informed about your latest projects, upcoming events, and other relevant updates. Regular communication helps build a loyal following and keeps people engaged with your work. Here’s how to effectively create and manage your email list:

Maintaining an up-to-date CV is essential for every artist. Treat it as a living document you maintain as you go, keeping a Google Doc or Word document on your computer to make it an actively updateable repository of your work.

In the fast-paced world of social media, it’s essential to build a platform that is centered on your work, fosters community and supports the broader field. Here are five secrets to achieving this: